DEO

DEO

USD

Diageo plc Common Stock

$106.670-0.610 (-0.569%)

Real-time Price

Consumer Defensive
Beverages - Wineries & Distilleries
United Kingdom

Price Chart

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Key Metrics

Market Metrics
Company Fundamentals
Trading Stats

Market Metrics

Open

$107.280

High

$107.320

Low

$106.350

Volume

0.04M

Company Fundamentals

Market Cap

60.2B

Industry

Beverages - Wineries & Distilleries

Country

United Kingdom

Trading Stats

Avg Volume

1.01M

Exchange

NYQ

Currency

USD

52-Week Range

Low $100.72Current $106.670High $142.73

AI Analysis Report

Last updated: May 26, 2025
AI-GeneratedData Source: Yahoo Finance, Bloomberg, SEC

DEO (Diageo plc Common Stock): Unpacking Recent Trends and Future Signals

Stock Symbol: DEO Generate Date: 2025-05-26 20:28:38

Let's break down what's been happening with Diageo, the company behind popular brands like Johnnie Walker and Captain Morgan. They're a big player in the beverages sector, specifically wineries and distilleries, with a global footprint.

Recent News Buzz: A Toast to New Products

The latest news from Diageo paints a pretty positive picture, focusing on new product launches.

  • Captain Morgan Sliced: This one's all about turning a golf "slice" into a fun event, tying into summer activities. It's a marketing play, sure, but it shows the company is actively engaging with consumers and trying to make their brands relevant in everyday life. This kind of news usually generates good vibes, suggesting innovation and a push for market share.
  • Crown Royal Marquis: A new premium whisky hitting the market. This is a big deal because new high-end products can boost sales and improve brand perception. It signals that Diageo is investing in its portfolio and aiming for growth in different segments of the spirits market.

Overall, the news sentiment is quite positive. It's all about new offerings and creative marketing, which generally bodes well for a consumer goods company like Diageo. The AI's confidence score for this positive sentiment is remarkably high, suggesting a strong positive impact.

Price Check: A Rollercoaster Ride, Now Stabilizing?

Looking at the last 30 days, DEO's stock has seen its share of ups and downs. Back in early March, it hit a high around $114, then dipped significantly in late March and early April, even touching $100.72. More recently, though, it's been on an upward climb, moving from the low $100s in early April to around $114.29 on May 20th. However, the last couple of days have seen a noticeable drop, with the price falling to $109.20 on May 23rd.

The current price of $109.20 is sitting right near a key support level of $109.17, according to the technical analysis. This is interesting because it suggests the stock might be finding a floor after its recent dip. Volume on May 23rd was higher than average, indicating some significant activity.

Now, what about the future? The AI model from AIPredictStock.com has some interesting projections:

  • Today's Prediction: 0.00% change.
  • Next Day's Prediction: A 1.77% increase.
  • The Day After Next: Another jump of 3.08%.

These predictions suggest an upward trend is expected to resume after the recent pullback. The AI even projects a potential target price of $1.02, which seems like a typo given the current price, but the percentage changes are the key takeaway here.

Outlook & Ideas: What to Watch For

Putting it all together, the situation for DEO looks like a mixed bag with some potentially positive leanings.

The positive news about new products, especially the premium Crown Royal Marquis, could provide a fundamental tailwind. This kind of news often translates into investor confidence.

On the technical side, the stock has pulled back, but it's now hovering right at a strong support level. This could be a critical point. If it holds this level, it might signal a good opportunity. The AI's prediction of an upward trend over the next couple of days certainly supports this idea.

So, what does this suggest? The current situation might favor potential buyers, especially if the stock holds its ground around the $109.17 support. It could be a 'buy' or 'accumulate' window for those looking to get in.

  • Potential Entry Consideration: Given the current price is so close to that $109.17 support, and considering the AI's short-term positive outlook, an entry around the current price, perhaps between $109.24 and $109.53, could be considered. This aligns with the idea of buying near a strong support level.
  • Potential Exit/Take Profit Consideration: If the AI's predictions play out, and the stock starts moving up, a potential take-profit level could be around $111.34. This is based on the recommendation data and would represent a modest gain from the suggested entry.
  • Potential Stop-Loss Consideration: To manage risk, setting a stop-loss below a recent low or a key support level is smart. A level around $98.24 is suggested, which is well below the current support, giving the stock some room to breathe but protecting against a significant downside move.

Remember, this company has a high Return on Equity (32.3%), which is excellent, but also carries a high debt-to-equity ratio (182.13%). This means while they're good at generating profits from shareholder money, they also rely quite a bit on borrowed funds. This is something to keep in mind for the longer term.

Disclaimer: This analysis is for informational purposes only and should not be considered financial advice. Investing in stocks involves risks, and you could lose money. Always conduct your own thorough research or consult with a qualified financial professional before making any investment decisions.

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CAPTAIN MORGAN SLICED TURNS GOLF'S MOST DREADED SHOT -- THE SLICE -- INTO A CELEBRATION WITH YOUR CREW

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AI PredictionBeta

AI Recommendation

Bullish

Updated at: Jun 12, 2025, 01:26 PM

BearishNeutralBullish

62.5% Confidence

Risk & Trading

Risk Level1/5
Low Risk
Suitable For
Conservative
Trading Guide

Entry Point

$106.91

Take Profit

$108.77

Stop Loss

$95.98

Key Factors

DMI shows bearish trend (ADX:13.5, +DI:2.0, -DI:3.2), suggesting caution
Current Price is extremely close to support level ($106.79), suggesting strong buying opportunity
Trading volume is 5.3x average (9,219), indicating extremely strong buying pressure
MACD -0.0702 is below signal line -0.0481, indicating a bearish crossover

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